It’s no coincidence. Social networks are designed to capture your attention. Why is it so hard to stop?
– Unpredictable reward: you never know when the “like”
will arrive- Immediate gratification: constant stimuli, no waiting
– Addictive design: infinite scroll, notifications, autoplay
But be careful: it is not about demonizing networks. They also inform, connect and entertain. The key is to understand how they work in order to decide how to use them. Has it ever happened to you to enter a moment and lose track of time?
